Ken Greer obtained his Bachelor of Science from the University of Saskatchewan in 1985. After two years as a research officer in crop science, he returned to school and obtained a Masters in Soil Science in 1989. Ken started a consulting business in 1989, then incorporated Western Ag Innovation Inc. in 1994 with the main goal to promote the use of the Plant Root Simulator (PRS)™ technology. Ken owns 100% of Western Ag Innovations Ltd., and 50% of both Western Ag Labs Ltd. and Field Services Ltd. Currently, Ken oversees the staff and operations at Western Ag Innovations.